Sunday, December 8, 2019

Unilever Bcg free essay sample

The market share value of Surf excel and Lux are high and relative market growth rate of Surf excel and Lux are low, that is why Surf excel and Lux are lying in BCG Matrix at Cash cow point. 2. Broke bond supreme Knorr noodles: The market share value of Broke bond supreme and Knoor noodles are high and relative market growth rate of Broke bond supreme and Knoor noodles are high, that is why Broke bond supreme and Knoor noodles are lying in BCG Matrix at Star point. 3. Lifebuoy Shampoo: The market share value of Lifebuoy Shampoo is low and relative market growth rate of Lifebuoy Shampoo is high, that is why Lifebuoy Shampoo is lying in BCG Matrix at Point. At this point, Company makes their investment on this product to get the point of CASH COW and STAR in BCG matrix. 4. Rexona deodorant: The market share value of Rexona deodorant is low and relative market growth rate of Rexona deodorant is low, that is why Rexona deodorant is lying in BCG Matrix at Dog point. We will write a custom essay sample on Unilever Bcg or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page

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